EVERY big company in the UK has a wanky slogan, even the laughably useless privatised utilities and the downright evil Post Office. Here are some suggestions for updating them.
The Post Office
Old slogan: Helping you get life’s important things done
New slogan: Helping you get 18 months for fraud
British Gas
Old slogan: Looking after your world
New slogan: Looking after our shareholders
TransPennine Express
Old slogan: A vision to take the North further
New slogan: Going South swiftly
E.On Energy
Old slogan: Creating a better tomorrow
New slogan: Creating more food banks and bailiffs
Heathrow Airport
Old slogan: Making every journey better
New slogan: Making every journey indescribably worse
Southern Water
Old slogan: Water for life
New slogan: Raw sewage for swimming in
National Rail
Old slogan: Nothing beats being there
New slogan: Honestly, it’s probably easier getting the bus
BP
Old slogan: We connect the world
New slogan: £23bn profits, and we couldn’t have done it without you
BT
Old slogan: We connect for good
New slogan: We connect sometimes, when the broadband isn’t down
Evri
Old slogan: Delivery made for you
New slogan: Delivery? Nah, we kicked it over the neighbour’s hedge
NatWest
Old slogan: Tomorrow begins today
New slogan: At least we f**ked Farage over. We’re still turning down your overdraft request though