THE failure of a horrible manager and offensive chairman to achieve success turns conventional football wisdom upside down, say experts.
Wigan Athletic’s drop into League One has left the world of football scratching its collective head and wondering how the combination of Dave Whelan and Malky Mackay could possibly fail.
Football blogger Tom Logan, 28, said: “Everybody knows that in football the more unpleasant you are the greater your chances of winning trophies.
“Yet here you had a perfect double act of an owner who riles everybody and a coach whose comments pissed people off.
“It was Sir Alex and Malcom Glazer all over again, but somehow the magic failed to work.
“It makes me question whether Chelsea’s EPL titles are down to more than just having an irritating twerp in charge of the team and a dodgy oligarch financing it.”
