WHAT was Mad Men? It was the moment before you needed to binge-watch more episodes of Mad Men. Also it was overrated shite. Here’s why:
It inspired Don Draper wannabe dickheads
Don Draper isn’t a role model. He’s a womaniser, a problem drinker, a dickhead boss, and an emotionally-repressed wreck. Unfortunately for people who take their media at face value, he looks cool. If your colleague gives rambling, pretentious speeches about bollocks products or your boyfriend drinks Canadian Club, that’s this show’s fault.
You’re not supposed to love adverts
Adverts are the infuriating, manipulative bursts of bullshit that crop up in front of stuff you’re trying to enjoy. You should not be made to sympathise with the creative process that goes into them, even if Peggy worked really hard and came up with a killer idea at the eleventh hour every single week. Her basket full of kisses can suck a dick.
It was historically accurate until it wasn’t
Mad Men was renowned for being a stickler to historical accuracy. Everything from the pens to the furniture to the clothing was meticulously researched in order to transport the viewers back to the Sixties. Except this slavish attention to detail is ignored in the very first episode when Don brainstorms a Lucky Strike slogan years after it existed.
Big boobs are not a character
Joan had big boobs, and that’s Joan. She attempts to use them to get a good marriage, proves capable despite them, is pimped out to a client because of them, and eventually quits because nobody respects her due to her big boobs. It’s a powerful lesson that you can’t overcome your own voluptuousness and a great example for women.
Season six
Even freaks who enjoy Mad Men agree that season six was its nadir. Don’s faltering steps to self-improvement come crashing down as he bangs the neighbour, Pete’s marriage falls apart and Peggy stabs her boyfriend. The show was running on bourbon fumes until it returned to its strength: boring scenes in wood-panelled rooms.
Nothing fucking happens
Some praise Mad Men for its subtle character revelations and novelistic progression. These people have read no novels. Nothing ever fucking happens in Mad Men; it’s just men walking on and out of offices, getting pissed and being sexist. Occasionally a minor character is caught up in a subplot that has no consequences, then it’s back to lingering shots of Jon Hamm’s beautiful face looking mildly troubled. For 92 punishing episodes.